Flick, the world's #1 soccer training equipment brand, is today announcing a major new retailer partnership with Dick's Sporting Goods.
DSG is America's largest sporting goods retail company and a household name across the whole of the US.
After an extensive on-boarding period, Flick is now part of DSG's VDC Programme and ensures DSG customers can now see and shop the Flick brand via MORE kiosks across more than 700 retail outlets. All listings will also be available to purchase via the DSG official website.
Flick will initially launch the partnership with 12 product lines including the best-in-class 12x6 uPVC goal. This product in particular has seen extremely strong sales since it was introduced to the US market in early 2024, as customers look for world class goals for their home as well as for club training purposes.
Gareth Hodskinson, CEO, Flick said 'To be able to call DSG a retail partner of the Flick brand in the US is a tremendous achievement for everyone in the team. When we set out on our US strategy late last year we knew that DSG would need to be included in that due to their size and presence. It's an exciting time for the Flick brand as we bring our key messaging to the US soccer audience and DSG will play a large part in driving awareness and sales.'
Customers based in the US can see the Flick range in-store on MORE kiosks or search for Football Flick on the DSG website here
Due to GDPR regulations, consumers outside the US cannot get access to the DSG website but see below for listing details:
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