Flick and European Football Group (EFG) are today announcing a new long-term strategic partnership which will see Flick become ‘Official Training Equipment Partner’ for the whole EFG enterprise.
EFG provide vast opportunities to invest and develop new business in technology, real estate, clubs, education, academies, and other soccer related areas across North America. The partnership will embed Flick into all current and future plans across the whole group, giving both Flick and EFG unparalleled access to the soccer community across North America.
Rogelio Del Castillo, CEO, EFG says ‘As we grow EFG across all North America we are constantly on the lookout for best-in-class partners who bring something truly unique to our offering. Through our soccer clubs, academies, and high-performance training centres, we believe Flick’s scientific validation is something that all our players, no matter what age or ability, can benefit from in the long-term. Flick’s Hero! range is ideal for our soccer school development programs for younger kids and our elite players will soon be training with the PRO range. We look forward to growing all areas of EFG with Flick via this exciting partnership.’
Gareth Hodskinson, CEO, Flick commented ‘It’s clear that Rogelio and EFG are on a pathway of success in North America. This is another key partnership for us and will give more players access to the best training equipment in the world. Not only that, it will give players and parents the opportunity to train with Flick equipment at home and develop their skills even further. Thanks to Rogelio and his wider team on agreeing this long-term partnership’.
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